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Saudi Arabia imports of canned tomatoes from the EU and Italy continue to grow in 2025 and 2026

The “Red Gold from Europe” Campaign will highlight the Quality, Security and Versatility of Italian and EU Canned Tomatoes at The Saudi Food Show 2026. This exciting initiative aims to showcase the outstanding quality, safety, and versatility of Italian and EU canned tomatoes, celebrating their essential role and versatility in both everyday and gourmet cooking. Join us at Stand 12-H6 during the fair to discover why “Red Gold from Europe” is your trusted choice for the highest quality and safety in the culinary world.